Mytton, Graham (fl 1966-2001

IDENTITY STATEMENT AREA

Reference code(s): ICS 115

Title: Mytton, Graham (fl 1966-2001

Date(s): 1950 - 1973

Level of description: Fond

Extent and medium of the unit of description: 4 boxes

CONTEXT AREA

Name of creator(s): Mytton, Graham, fl 1966-2001

Administrative/Biographical history: Graham Mytton began to study mass media in 1966, as a postgraduate political science student at the University of Manchester. He undertook practical research into the media in Tanzania, spending a year as a research associate at University College, Dar es Salaam in 1967-1968. After completing his studies in Manchester in 1970, Mytton became the Zambia Broadcasting Services Research Fellow at the Institute for African Studies, University of Zambia, a post he held until 1973. Much of the material in this collection was accumulated during these research projects.

Mytton later worked for the BBC, eventually becoming Controller of Marketing for the BBC World Service. He is now an independent market and audience research consultant and trainer.

Archival history:

Immediate source of acquisition or transfer:

CONTENT AND STRUCTURE AREA

Scope and content: Papers accumulated by Graham Mytton in the course of research into the press and broadcasting in Tanzania and Zambia. The material comprises files on the press in Tanzania, including notes of interviews with staff, readership statistics and other literature about newspapers; files concerning broadcasting in Tanzania, including copies of relevant speeches in Parliament, material on the Ministry of Information, Tanganyika Broadcasting Corporation and Radio Tanzania, and papers on educational and adult education broadcasting; files concerning broadcasting in Zambia, including documents on Zambia Broadcasting Services, educational and rural broadcasting; papers for the Ninth Commonwealth Broadcasting Conference in Kenya; and some miscellaneous items.

Appraisal, destruction and scheduling information:

Accruals: No further material is expected.

System of arrangement: Original files on particular topics - the press in Tanzania, broadcasting in Tanzania, and broadcasting in Zambia - have been arranged in series. Miscellaneous items have been grouped into separate files, again by topic.

CONDITIONS OF ACCESS AND USE AREA

Conditions governing access:

Conditions governing reproduction:

Language/scripts of material: English; individual documents in Kiswahili, and one partly in Gujerati

Physical characteristics:

Finding aids:

ALLIED MATERIALS AREA

Existence and location of originals:

Existence and location of copies:

Related units of description: See publication note, below

Publication note: Mytton has produced several works on mass media and communications in Africa, which are held in ICS Library. They include:Tanzania: a mass media audience survey: some preliminary results and observations (Manchester: the author, 1969) Zambia Broadcasting Service Research Project: national mass media audience survey: research reports and papers (Lusaka: The Institute, 1971) Listening, looking and learning: Report on a national mass media audience survey in Zambia 1970-1973 (Lusaka: Institute of African Studies, University of Zambia, 1974); Mass communication in Africa (London: E Arnold, 1983).

DESCRIPTION CONTROL AREA

Recorder's note:

Rules or conventions: Compiled in compliance with General International Standard Archival Description, ISAD(G), second edition, 2000; National Council on Archives Rules for the Construction of Personal, Place and Corporate Names, 1997.

Date(s) of descriptions: February 2002

Interest: Black

Specific group:

Subjects

Television

Rural broadcasting

Broadcasting

Radio

Press

Newspaper press

Personal/Corporate names

Mytton, Graham, fl 1966-2001, media researcher and consultant

Radio Tanzania

Tanganyika Broadcasting Corporation

Zambia Broadcasting Services

Places

Southern Africa

Zambia

East Africa

Tanzania, East Africa